I believe every small business owner deserves to have a brand & website that communicates their
level of dedication, passion, and devotion without sacrificing precious time, energy and resources.
my process is deeply rooted in
education, strategy & collaboration
The process kicks off with my custom workbook and questionnaire. This educates every client on design topics like color theory, font representation and the importance of defining your target audience. You may already know what your style is, but this part of my process allows you to gain new insight on how we will connect you with your ideal clients.
Once I have thoroughly researched and hand crafted the best strategy, I get to work on development of your brand. This begins with a collaborative Pinterest board to hone in on your style. From here, a custom moodboard and color palette is presented and the first round of brand concepts are designed. Two rounds of revisions are included, if necessary.
Now that everything is designed, we move forward to stationery and any additional included collateral. I will also package your files in formats and sizes for optimum utilization for both print and web formats. If your collection includes a website, we will move forward to beginning the website layout process.
branding questionnaire + workbook to get started
collaborative Pinterest board to research style
custom color palette, font selections and coordinating element design
2 rounds of revisions, if necessary
Dropbox shared folder of all branding elements in .eps, .pdf, .jpg, .png
custom sitemap to discuss layout and navigation
6 pages of fully mobile optimized + cohesively styled website pages (option to add additional pages)
social media integrations + optional Mailchimp newsletter set-up
1 hour screenshare tutorial on how to navigate, update and maintain your site
2 weeks of post launch support
Optional E-Commerce Add-On