Decorative logo with a circular design featuring various pastel-colored segments and the words 'apricus-market' below.
Logo for Apricus Market featuring a stylized sunrise with pastel colors and the brand name below.

apricus market

brand identity, stationery & packaging

Apricus Market is a passion project for Three Hellos. Creative Director, Lauren has always been a serial entrepreneur and has wanted to have a product based company for a long time. After moving to sunny Florida, she was inspired by the sunshine and the meaning behind “apricus” which means - sunny, having lots of sunshine.

Pattern featuring circular shapes with radiating lines in shades of beige and pink.
Light green background with a white circular graphic and the text 'shine on my mind' arranged in a circle around it.
A colorful graphic with stacked pastel-colored sections and a circular emblem in the center, displaying the words "curious market".
Four overlapping soap packages with pastel-colored labels, each featuring a sun illustration and different scents: 'chasing the sun' with sea salt, jasmine, and citrus; 'sunkissed' with orange, mango, and coconut; 'good vibes' with ylang, chamomile, and patchouli; and 'vitamin sea' with sea salt, jasmine, and citrus.

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